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Due
Diligence
What
is meant by due diligence?
First,
the definition should mean nothing more than an investor being
"diligent" when checking out the substance of the
claims made by an Advisor with respect to the market, the product
or service concept, the competition and the management team..
The term "due" means that it's expected and someone
has to perform this task.
So
the concept is really all about the diligence that is due the
investigation into a plan for doing business. There are some
in the financial world who expect this to all be done by the
Financial Advisor on behalf of the investors, and that's a completely
wrong understanding because there is an initial onus upon the
potential Client to conduct their own Due Diligence towards
the Financial Advisor himself/herself.
Therefore,
the very first level of Due Diligence should be conducted upon
the professional Advisor.
Is
the company who they work for based in the region where they
are presenting the product? Are they correctly licensed to conduct
business in that location and an they provide references from
satisfied Clients of your own Nationality with whom you can
discuss their service and professionalism.
Once
this is completed, you then need to look at how the Advisor
has read your personal circumstances and what they are recommending
in the form of a Proposal.
Do
some background research on the product being recommended. The
Internet is a great tool nowadays to find information about
Companies. No matter how glossy or appealing a brochure or company
literature can appear to be, always check the web-sites of recommended
companies and ensure they actually are, who they are purporting
to be. Financial Page International only uses
companies that are household names and where possible, Fortune
500 companies.
Correct
due diligence upon not just the professional Advisor, their
company or the Products recommended will always reduce the chances
of you making an incorrect and costly assumption without checking
first.
Please
see our section on Scams and Frauds by clicking Here
and this will help you get a better idea of the sophistication
of many Scams and Frauds currently our there.
You
can also download one of our Telephone Scam checklists by clicking
Here.
We recommend you print this out and keep a copy to hand next
to your telephone. In the event of you receiveing a dubious
call from someone offering you the 'deal of a lifetime', just
follow the diagrams on the single page and you will, we feel,
save yourself potentially a great deal of trouble in the future
by conducting your own Due Diligence at the outset.
Due
Diligence takes very little time to perform and can be singularly
the most important thing that you do when establishing trust
in a Financial Advisor. Professional and Reputable Advisors
will never be offended by this and will understand your reasons
for doing so: as for the Cowboys, we think you know how they
would feel about this!
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